Marketing Project Manager

Date: Aug 7, 2019

Location: Radnor, PA, US

Company: Lincoln Financial

Alternate Locations: Fort Wayne, IN (Indiana); Radnor, PA (Pennsylvania)

Relocation assistance is not available for this opportunity.

Requisition #60297

About the Company

Lincoln Financial Group, a Fortune 250 company with over 10,000 employees, provides advice and solutions that help empower Americans to take charge of their financial lives with confidence. Our core business areas — Life Insurance, Annuities, Retirement Plan Services and Group Protection — focus on supporting, preserving and enhancing over 17 million customer’s lifestyles and retirement outcomes.

Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE: LNC) and its affiliates. The company had $238 billion in assets under management as of December 31, 2018.

Ranked one of the Best Large Employers in America by Forbes magazine, Lincoln Financial Group makes a serious investment in our employees’ futures through a broad range of wealth accumulation and protection plans, health and wellness programs, and career development resources designed to help each individual reach their personal and professional goals.

 

The Role

 

As the Program Manager, you will coordinate and direct project team efforts toward realization of marketing strategies, objectives and communications. In partnership with the Marketing Manager, you will control all execution activities and directs team members involved in the project life cycle including resource planning, design, development, implementation, and completion of the project.  You will maintain an efficient process for all marketing/business communications and collateral updates, resulting in a compliant environment as well as the attainment of measurable business goals driving market awareness of Lincoln’s products and/or services for assigned area(s) of responsibility.

 

Responsibilities

 

Program Management

  • Manages the planning, coordination, resources, and timing of project team activities to deliver marketing communications and supporting collateral, with a focus on product and investment communications.
  • Compiles and maintains project management information. Analyses and reports progress of the projects regarding timing, resources, and risks. Recommends corrective measures when appropriate to ensure efficient execution.
  • Performs and delivers on routine assignments/projects while simultaneously leveraging and applying knowledge of his/her assigned area(s) of responsibility.
  • Identifies and communicates to management process improvements that reduce workloads or improve quality for his/her assigned area(s) of responsibility.
  • Implements components of marketing plans, in collaboration with marketing and campaign management, which are driven by assigned area(s) of responsibility’s business goals.
  • Creates business communications and marketing collateral, in collaboration with Marketing Manager, that support consistent enterprise core messaging and business goals for his/her assigned area(s) of responsibility.
  • Ensures marketing collateral and communications are accurate, consistent in terms of style, quality tone of voice, and which may optimize market awareness of Lincoln’s products and/or services.
  • Builds relationships and partners with internal resources such as editorial, design, legal, compliance, and digital to develop marketing communications and materials.
  • Reviews performance metrics that track and assess the effectiveness of assigned marketing plan components to management and/or appropriate internal stakeholders.
  • Coordinates and/or participates in all assigned marketing projects.
  • Utilizes resources to ensure marketing communications and collateral are compliant with all applicable regulatory requirements and is consistent with Lincoln editorial and branding standards

 

Business Acumen

  • Maintains knowledge on current and emerging developments/trends, assesses the impact, and collaborates with management to incorporate new trends and developments in current and future solutions
  • Champions and enhances organizational initiatives by positively influencing and supporting change management and/or departmental/enterprise initiatives
  • Serves as a resource to team members and applicable internal/external stakeholders on more complex assignments/projects
  • Identifies and recommends process improvements that significantly reduce workloads or improve quality
  • Remains current in profession and industry trends.
  • Makes a positive contribution as demonstrated by:  - Making suggestions for improvement - Learning new skills, procedures and processes

 

Requirements

 

Education

4 Year/Bachelor's degree or equivalent work experience (4 years of experience in lieu of Bachelor's)

 

Experience

  • 3 - 5+ Years’ experience in marketing, product/investment communications or project management that directly aligns with the specific responsibilities for this position
  • Strong project management skills including, critical ability to coordinate and balance multiple projects in a time-sensitive environment, under pressure, and meeting deadlines
  • Finds common ground and can gain collaboration among management, colleagues and peers; can influence outcomes without directing or commanding
  • Demonstrates excellent organizational skills with the ability to prioritize workload and multi-task while maintaining strict attention to detail
  • Demonstrates strong interpersonal skills with a collaborative style
  • Ability to read, analyze and interpret both internal and external documents such as general media/publications, professional journals, technical procedures, governmental regulations, policies, proposals, and standard operating procedures
  • Confident, comfortable communicator with strong written and verbal communication skills
  • Apply concepts such as probability, statistics, modeling, percentages, ratios, and proportions to practical solutions
  • Works with mathematical concepts such as averages and/or variances
  • Ability to analyze information and to evaluate the implications of a course of action or solution
  • Ability to interpret and apply common sense understanding to carry out a variety of instructions furnished in written, oral, or diagram form
  • Ability to solve problems and deal with a variety of concrete variables in situations where only limited standardization exists
  • Define problems, collect data, establish facts and draw valid conclusions
  • Evaluate trends in data or information
  • Ability to work with others in a team environment
  • Demonstrated strong relationship management skills with internal clients (e.g. management, peers and colleagues); proven ability to develop collaborative approaches
  • Demonstrates ability to identify and recommend processes improvements
  • Demonstrates the ability to use sound judgment and discretion regarding confidential information
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

#LI-JH1

This position may be subject to Lincoln’s Political Contribution Policy.  An offer of employment may be contingent upon disclosing to Lincoln the details of certain political contributions. Lincoln may decline to extend an offer or terminate employment for this role if it determines political contributions made could have an adverse impact on Lincoln’s current or future business interests, misrepresentations were made, or for failure to fully disclose applicable political contributions and or fundraising activities.

Any unsolicited resumes/candidate profiles submitted through our web site or to personal e-mail accounts of employees of Lincoln Financial Group are considered property of Lincoln Financial Group and are not subject to payment of agency fees.

Lincoln Financial Group (“LFG”) is an Equal Opportunity employer and, as such, is committed in policy and practice to recruit, hire, compensate, train and promote, in all job classifications, without regard to race, color, religion, sex (including pregnancy), age, national origin, disability, sexual orientation, gender identity and expression, veterans status, or genetic information.  Applicants are evaluated on the basis of job qualifications.  If you are a person with a disability that impedes your ability to express your interest for a position through our online application process, or require TTY/TDD assistance, contact us by calling 260-455-2558.

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Nearest Major Market: Philadelphia

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